Philippine Fashion Week Holiday 2013: SM Ladies' Fashion and Parisian Shoes and Bags

24 May 2013

Philippine Fashion Week Holiday 2013 was kick-started with SM Ladies' Fashion and Parisian Shoes and Bags' show last Wednesday night, and our team is honored to handle the PR for the event. I was in charge of the registration for our friends from the blogging community as well as the winners of the contest hosted by our chosen bloggers.

The show was slated for 8:00 PM but we were there as early as 10:00 AM.

Gerick, Marco, me, Far, Rica, and Anne
Our bosses Celine and Jenny
Instead of showcasing the Holiday 2013 collection, SM Ladies' Fashion and Parisian Shoes and Bags decided to stay current and feature the Summer 2013 collection instead.  Presenting pieces from Studio S, Philosophy, NY Square, Weekender, Folio, SM Classics, and Coco Cabana, SM Ladies' Fashion sets to provide us women with the chicest options to suit a variety of lifestyles. Here are some photos from the runway showing the looks I loved:

Divine Lee, Ingrid Chua-Go, and Ruffa Gutierrez also worked with the brand by walking down the runway wearing SM Ladies' Fashion and Parisian Shoes and Bags.

I love that the collection was styled so well and everything is wearable. You may not be able to see the shoes that clearly in the photos but they all polished the looks nicely. All shoes are from Parisian Shoes and Bags and they came up with two new collections: Mod and Music Fest.

Bring back the vibe of the swinging 60s with two new collections that truly capture the spirit of the hippie subculture, in styles that have been updated to suit our modern times. Here are some of my favorites:

I wish I have loads of money so I can buy every single thing I want here!

In other news, I am so glad I already gained a little weight and filled out all my dresses that used to hang loose on me. Here is what I wore that night:

Good times. Thank you for having us, SM Ladies' Fashion and Parisian Shoes and Bags! Click the links to visit their respective Facebook pages.

For more photos, please visit ARC Public Relations' official Facebook page.

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